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Considered one of the largest and longest-running single-day blood drives in the nation, the Chargers blood drive has collected more than 72,000 pints of blood over the past 37 years. To make an appointment or for more information, visit www.sandiegobloodbank.org, or call (619) 296-6393. Annual Economic Impact of San Diego’s Advertising Industry is $71 Billion The advertising industry in San Diego County accounts for $71.5 billion in annual economic impact, or about 16.9 percent of total economic output in the region, according to a just-released study commissioned by the American Advertising Federation (AAF), a national advertising trade organization.

AAF membership consists of more than 200 local advertising clubs, including San Diego’s SDX, formerly the San Diego Ad Club. The study’s results, announced by SDX, also revealed that one dollar spent on advertising generates $22 in economic output, and every one million dollars of ad spending resulting in sales of products and services supports 81 local jobs. In addition, about 15.5 percent of all local jobs are related in some way to local advertising expenditures. Conducted by research firm IHS Global Insight, SDX said the economic impact figure was measured against four categories, including direct economic impact, suppliers economic impact, inter-industry economic impact and induced consumer spending. The geographic area used for the study was defined by San Diego’s five Congressional districts. East County Chamber Will Host Breakfast at Sycuan Resort The San Diego East County Chamber of Commerce will host its upcoming First Friday Breakfast starting at 7:15 a.m., Friday, Nov. 4 at Sycuan Golf Resort, 3007 Dehesa Road, El Cajon. Speakers will include representatives from Sycuan Casino, St.

Madeleine Sophie's Center and the Mother Goose Parade. Cost to attend the Chamber breakfast is $20 per person for members with RSVP, $25 per person for guests with RSVP and $30 per person at the door without reservations. For more information and to RSVP, contact [email protected], or (619) 440-6161, or visit www.eastcountychamber.org. Realtors Announce East County Candidate Endorsements The Pacific Southwest Association of Realtors (PSAR), a 2,500-member trade group for San Diego-area realtors, has released its list of endorsed candidates vying for seats in East County city and special district election races in November. PSAR operates an office and conference center in El Cajon at 1150 Broadway. PSAR is endorsing the following: Star Bales, Steve Goble, Ben Kalasho, Bob McClellan, El Cajon City Council; Kristine Alessio and Colin Parent, La Mesa City Council; George Gastil for Lemon Grove Mayor, Jerry Selby for Lemon Grove City Council. In addition, PSAR is endorsing both City of Santee mayoral candidates, Rob McNelis and John Minto, as well as Mason Herron for Santee City Council. Also, PSAR has endorsed Virginia Hall for a seat on the Grossmont Healthcare District. PSAR, founded in 1928, offers educational training, advocacy and other services and resources to its realtor and affiliate members. Senator Joel Anderson Sets Date for Legislative Open House California Sen. Joel Anderson (R-Alpine) will host his annual Legislative Open House from 6 to 8 p.m., Wednesday, Dec. 7, at Toyota of El Cajon, 965 Arnele Ave., El Cajon. The free event is an opportunity for Anderson and his staff to meet with constituents and hear ideas on new legislation for 2017. All attendees will receive a 2016 legislative update and an opportunity to submit ideas to improve state government. Anderson says several of the bills he has introduced in the past originated from suggestions by attendees to this annual event. Donated hors d’oeuvres and refreshments will be provided by local businesses and community partners. To RSVP, contact Anderson’s El Cajon district office at (619) 596-3136, or visit www.senate.ca.gov/anderson. “My top priority is making government work for you,” Anderson said. “This event gives me an opportunity to hear directly from my constituents about their opinions and legislative ideas. Forty to 60 percent of the bills I introduce come from the people I serve. I want to hear directly from you, about your concerns and your ideas for improving state government.” Anderson’s 38th Senate district in the California Legislature includes Lemon Grove, El Cajon, La Mesa, Santee, Poway, Escondido, San Marcos, Lakeside, Valley Center, Rancho Santa Fe, Julian, Ramona, Rancho San Diego, Bonsall, Borrego Springs and Fallbrook.

He was first elected to the State Assembly in 2006 and to the State Senate in 2010. Southern California Challenge Walk MS Is This Weekend The National Multiple Sclerosis Society’s Pacific South Coast Chapter in San Diego will host its 15th annual Southern California Challenge Walk MS, a three-day, 50-mile walk, Nov. About 250 people are expected to walk the route along San Diego’s coastline, from Carlsbad to Downtown San Diego. National MS Society officials said the walkers are expected to raise about $700,000 in donations for MS research and programs and services for people affected by MS, an unpredictable, often disabling disease of the central nervous system that interrupts the flow of information within the brain and between the brain and body. Walkers will include people living with MS, as well as friends and family members of people who have MS. The fundraiser will begin at the Flower Fields at 8 a.m. The route is 20 miles the first two days, and 10 miles the third day. The minimum donation required to walk is $2,500 per person, which includes overnight hotel accommodations, meals and entertainment. Breakfast and dinner meals are provided at the host hotel. The fundraising minimum for walkers between ages 10 to 17 is $1,500.

The donation minimum for first-time walkers also is $1,500.


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