Selling CBD Wholesale: CBD Distributor Opportunities & Getting Into the CBD Business
GET THE FULL CBD GUIDE
Ready to learn how to navigate the legal gray areas of CBD? Download the complete guide to selling CBD online.
Please note, all references to “CBD” or “CBD products” within this post refers to hemp-derived CBD, not marijuana-derived CBD.
The option to sell hemp-derived CBD wholesale is an appealing one; cannabidiol is high in demand and retailers are catching on.
Legal global sales of cannabidiol, or CBD, skyrocketed between 2014–2018, climbing from $3.4 billion to $11 billion during the four-year period.
In March, CVS Health revealed its plans to stock CBD topical products in 800 stores spread across eight U.S. states. Shortly after, Walgreens Boots Alliance announced it would also start carrying CBD topicals in 1,500 stores. Some other big-name retailers jumping on the bandwagon include drugstore chain Rite Aid and America’s largest supermarket chain by revenue, Kroger.
According to a new Gallup poll, one in seven Americans are CBD consumers. With so many product options on offer, such as tinctures, vape oils, topical salves, and more, being a CBD reseller has potential to be a profitable venture.
Brightfield Group analysts recently predicted that year-over-year CBD sales in the United States will soar 706% this year to approximately $5 billion. Thanks to the rise of CBD wholesale companies marketing CBD products online, sales are forecasted to top $23.7 billion by 2023.
If we compare these figures to the amount of CBD sales recorded in 2018 — around $620 million — it is clear that the market is on a steep incline. This means that the industry grew at a compound annual growth rate (CAGR) of 107%!
As the CBD market continues to flourish, so too do the opportunities for sellers. Enter selling hemp-derived CBD wholesale.
What is CBD Wholesaling?
If you are wondering how to get into the CBD business, why not sell hemp-derived CBD wholesale? Companies that specialize in this segment of sales will deal primarily with bulk orders — typically for brick-and-mortar or online stores.
Hemp-derived CBD distributor opportunities are also abundant, and you won’t be limited to just oils. Working as the middleman means that you can choose the specific type of product you wish to sell.
While the growers and suppliers focus on getting the product ready for the customer, CBD wholesale businesses sell to various retailers and outlets for onward sale. Wholesalers can avoid the time and costs associated with preparing the goods for sale to the end-customer; they simply sell CBD in bulk for a lower unit price to the retailer.
Before You Start: The CBD Wholesale Checklist
When the 2018 Farm Bill federally legalized industrial hemp production across the U.S., more people became curious about how to get into the hemp-derived CBD business. After all, the bill established the foundation for the production and sale of CBD products made from industrial hemp.
Under the Farm Bill, hemp must contain no more than 0.3% of the psychoactive cannabinoid THC (tetrahydrocannabinol), as measured on a dry-weight basis.
With this in mind, there are a few other things to tick off your checklist:
1. Do you have a quality supplier?
If you cannot trust that the supplier manufactures high-quality, uncontaminated hemp-derived CBD, don’t expect to have an easy time selling it. Quality suppliers will source their hemp inputs from farmers that cultivate hemp in accordance with the highest cultivation standards.
Find out if your supplier uses pesticides and chemical fertilizers; they may help to yield bountiful crops, but consumers could be harmed if they use products containing these chemicals. For seeds, inquire about the THC to CBD ratios before buying and seek out a quality breeder with a solid reputation in cultivating CBD-rich hemp strains.
2. Is your supplier legally licensed to manufacture and sell CBD?
And is the hemp material used to make the CBD sourced from a licensed farmer?
Anyone who is keen to learn how to get into the CBD business shouldn’t sidestep this point. This is a question you simply must ask and verify before buying CBD products to sell wholesale. If the CBD was not lawfully sourced from a properly licensed manufacturer using lawfully sourced hemp, you could be purchasing, distributing, and selling at wholesale an unlawful product. This could expose your business, your investors, your employees, and even your customers to a host of regulatory and legal violations — some of which could include criminal sanctions.
3. Does your supplier use third-party testing?
When you are on the hunt for hemp-derived CBD distribution opportunities, pay attention to third-party testing. Request to see lab test results for each production batch of CBD and observe the levels of cannabinoids and terpenes (biological compounds in the plant that can have unique properties by strain) contained in the CBD product.
Failure to do so means you have no idea exactly what it is you are selling, creating a major risk for your business — the CBD products you resell may contain too much THC and too little CBD, making your products unlawful under the Farm Bill and state law. Also, the labels may be incorrect and misleading; the products might be laden with traces of solvents, pesticides and/or metals exposing the end-consumer to health risks; or the products may not be up to the specifications of your business or retailers, making the products unusable.
Additionally, sophisticated retailers will almost always request batch-specific testing information. Without testing results, you are significantly limiting your market opportunities.
4. How long has your supplier been in business?
Aim to find well-established CBD suppliers with a proven track record. New suppliers should not necessarily be avoided, but perform some research prior to buying anything from them. Consider how many sales they have made, what their target market is and, of course, what the customers have to say about their business.
5. Do you have a plan to penetrate the CBD wholesale market?
If you are to stand out among the ocean of hemp-derived CBD wholesale sellers, you must prove it.
Demonstrating how your company can simplify the process of obtaining lawfully sourced, high-quality CBD will give you an opportunity to stand out. Prove how you can provide access to markets.
Remember to track precisely where your hemp-derived CBD products are being distributed. This is essential, among other things, because some states continue to prohibit the possession and sale of CBD products.
Your company and its stakeholders may also be slapped with criminal sanctions if you fail to monitor distribution, so keep this in mind if you want to penetrate the market on a large scale.
6. How is your CBD better?
A CBD wholesale company that carries the best brands is sure to stand out over one that stocks unknown or less favored brands. Quality CBD products will be produced using high-quality industrial hemp manufactured inside a facility that is FDA-registered and CGMP Certified. If your CBD has been produced and tested by industry experts, doctors, and scientists — even better.
7. Do you have hemp-specific licenses/qualifications?
Some states require a hemp handler’s license in order to possess or distribute hemp and/or hemp products. Other states may require a special hemp processor license. Some states may also regulate CBD under their existing food safety laws, which requires that facilities where hemp products, including CBD, are produced, stored, and distributed from be registered with the state’s department of health and operate in compliance with food safety laws and regulations.
Finding the Right Supplier(s)
Perhaps the most crucial step to succeeding with selling CBD wholesale is finding a dependable supplier. Avoid selling something that you would not necessarily consider trying yourself. Low-quality products will reflect poorly on you as the wholesaler, so don’t cut corners to save yourself money.
A trusted supplier should be certified by the U.S. Hemp Authority program. Additionally, a CBD supplier should be compliant with regulations laid out by the Food and Drug Administration (FDA).
Here are some other things to look out for when seeking out CBD product opportunities:
1. Look at third-party testing results.
Before you start to sell CBD wholesale, take it upon yourself to ask the supplier for proof that their product is safe for human use and/or consumption. Microbial contamination is common in hemp plants. Contaminated products may cause human toxicity and unwanted pharmacologic effects.
Confirming a product’s reliability and potency is dependent, in part, on the results gleaned from third-party CBD testing.
2. Try some of the product yourself.
If you know how well a hemp-derived CBD product works, you can feel confident about buying and reselling it. Make a note of what each product looks, tastes, and smells like; how it made you feel; whether or not you experienced any side effects; how the product was packaged and branded, etc.
It’s worth asking a supplier for some free samples as a means of determining its suitability for CBD wholesale reselling.
3. Test against other products.
During the testing phase, compare products side-by-side for an accurate insight into which brands are worth buying from. Make sure the products contain the same level of CBD, so as to draw up the most precise judgement on its potential. Keep a note of each brand’s pros and cons before coming to a conclusion.
4. Visit the manufacturing facility.
Once you have narrowed down your options to just a handful — after testing several hemp-derived CBD products against each other — arrange a trip to the supplier’s cultivation and/or manufacturing facility. This will grant you an inside look at processes of that particular brand and how safely they conduct business in accordance with applicable laws.
Example CBD Suppliers
Learning how to get into the CBD business demands a certain level of knowledge on the best suppliers. Allocating time to finding one you want to work with is not always possible with so many other tasks to accomplish while setting up a wholesale CBD company.
On that note, we have highlighted some CBD suppliers online and some of the advantages to each.
Since its inception in 2015, CBDistillery has gained a solid reputation as a trustworthy partner of thousands of nationwide retailers. All products supplied by the company are tested by third-party laboratories and packaged with clear labeling. Examples of the retailers CBDistillery partners with include convenience stores, independent pharmacies, medical/healthcare offices, and wellness centers.
2. Global Cannabinoids
A number one producer, manufacturer, and distributor of American-cultivated, hemp-derived CBD, Global Cannabinoids was also established in 2015. Specializing in bulk and wholesale CBD, the company’s product range includes CBD coffee, water-soluble nano CBD, pure hemp oils, CBD-infused bath bombs, CBD-rich full-spectrum tinctures, and CBD soft gels, to name a few.
Another company worth consulting for wholesale CBD oil opportunities is HempMeds. The company produces Real Scientific Hemp Oil™ using hemp cultivated on a fifth generation hemp farm in the Netherlands. Triple lab tested hemp is derived from hemp seeds certified with the Organization for Economic Co-operation and Development (OECD).
This CBD supplier describes itself as “the Innovation leader in the CBD Industry.” By utilizing a TruSpeKtrum technology platform process, Kazmira prides itself on eliminating traces of THC, chlorophyll, and plant wax from its products. Trace cannabinoids like Cannabigerol (CBG), Cannabichromene (CBC), and Cannabinol (CBN) are also eradicated from Kazmira’s THC-free CBD.
Finding Your Retailer Niche
Just like any other industry, one of the most important metrics to consider when getting involved with CBD wholesale centers around points of distribution is how many different retailers stock the product.
Various business-to-consumer (B2C) retailers concentrate on CBD products. Tapping into the potential of their resources will ensure that your inventory is always in high demand.
The following B2C retailers have a targeted customer base and will be on the lookout for CBD wholesale specialists when they need to replenish stock.
1. Head shops.
Head shops are rooted in cannabis culture, sprouting from the hippie scene in the late 1960s. Retail outlets of this kind specialize in pot paraphernalia specifically designed for social consumption.
Advantages: These types of retail stores are worth contacting if you are selling wholesale CBD products online. Scattered around most large cities, head shops boast existing clientele and a loyal local customer base.
Challenges: Head shops are preferred by adult-use cannabis consumers. This means that CBD consumers may stray from them. Some head shops may also struggle to compete on quality with other retail outlets.
2. Online retailers.
The number of online shoppers is predicted to reach two billion this year, with the figure anticipated to top 2.14 billion by the year 2021. With so many people buying products digitally, it would be a shame not to tap into the potential of online retailers.
Advantages: Online retailers demand far less infrastructure than brick-and-mortar stores. Plus, considering there are 4.39 billion internet users as of 2019, the customer reach is far larger than any other options.
Challenges: Due to high demand from customers, online retailers can be difficult to get in touch with. Moreover, online markets are fairly saturated.
3. Specialty brick-and-mortar shops.
Specialty stores cater to a particular retail market. A few prime examples of specialty brick-and-mortar businesses that would welcome CBD products include vape shops, smoke shops, health/wellness stores, and nutrition stores.
Advantages: You can find these types of stores peppered around most cities and states, making them easy to track down and get in touch with. With their local feel and the fact that they only carry specific products of quality, they tend to have a loyal customer base.
Challenges: Much like dispensaries, specialty brick-and-mortars will be overly scrutinizing what they sell. This means that you’ll need to choose the highest quality products if you want to sell CBD wholesale to this type of retail outlet. Prices tend to be higher than in head shops or dispensaries, so you’ll need higher margins to stay in business.
Picking CBD Products to Sell
Choose the specific products you want to sell CBD wholesale based on the target market you intend to capture. Are you hoping to attract the attention of wellness-focused consumers, or people who are looking to try CBD for the first time?
Alternatively, you may want to sell CBD wholesale to retailers with consumers interested in using this non-psychoactive cannabinoid for skin care. Whatever the reason, make sure your chosen audience is likely to visit the specific outlet(s) where you distribute products.
Below, we highlight the main areas of interest for CBD consumers. Please note that the FDA’s position is that it is unlawful under federal law to add CBD to food products, including tinctures, edible products, and beverages.
1. Oils and tinctures.
By 2023, the global CBD oil market is expected to turn over USD $23.7 billion. Oils — which can be administered in the form of a tincture — are discreet and convenient.
2. Edibles and gummies.
Although edibles and gummies may take longer to kick in, the effects are often longer-lasting. The diversity that comes with consuming edibles, such as the endless flavor options, has contributed to growth in this segment of the CBD market. This year, projections for the CBD-infused edible market are $4.1 billion by 2022.
Drinks are another segment of the CBD market where you can potentially profit. Scientists and product developers have mastered a way to infuse CBD into water, and there are even dissolvable CBD powders available!
Industry analysts say this is one of the fastest-growing areas of CBD retail; between 2018 and 2023, the CBD beverages market will grow at a compound annual growth rate (CAGR) of 74.7%.
4. Topicals and skin care.
Topical and cosmetic CBD products are increasingly available and are often the preferred product type for large national retail chains.
A report released in August 2019 from Grand View Research, Inc. suggests that the value of the global CBD skin care market will surge to $1.7 billion by 2025.
In spite of the recent issues around contaminated vape products, this market is booming. Vaporizing CBD oil delivers a wallop of cannabinoid-richness to the lungs, and the effects surface almost instantly.
CBD-filled capsules and supplements can be taken on the move, in the privacy of one’s own home, or even just before hitting the gym. This segment of the market falls into health and wellness.
Keep in mind that the FDA’s position is that it is unlawful under federal law to market CBD as or in a dietary supplement.
Building a Website to Fit Your CBD Narrative
If a retailer is going to buy wholesale hemp-derived CBD from you, they need to know you’re serious about what you do. In the same way that customers seek out trustworthy sellers online, a retailer will first assess your services based on how you appear online.
Without a website, standing out from the crowd will be nearly impossible. Plus, when you consider the fact that 72% of ecommerce will occur on a mobile device by 2021, you simply must have a mobile-friendly website if you are to attract the right clientele.
As noted by the FDA, making health claims about CBD is not permitted. On that note, let’s find out what else is required to attract CBD wholesale buyers.
1. Make it beautiful and easy to read.
Putting a little bit of effort into the way your CBD wholesale website appears from a retailer’s perspective will go a long way. A well-designed website that contains all of the necessary information will reflect on your professionalism.
Thankfully, BigCommerce makes it easy. With a broad spectrum of visually stunning designs and themes to choose from on our platform, you can deliver a personalized experience and bolster the chances of converting leads into sales.
Ready to Customize Your Storefront?
BigCommerce is here to help. With Page Builder you can create and edit pages by dragging-and-dropping content, no coding required.
2. Show test results.
Don’t forget to publish third-party lab test results online. This will help retailers make an informed buying decision. If you don’t review third-party lab tests, a supplier could claim that various ingredients are contained in their product when in fact, they are not.
3. Highlight brands.
Retailers will want to see exactly what types of CBD products you intend to distribute to their stores, as well as the brands you carry. With the BigCommerce platform, you can easily promote your services in an appealing and eye-catching way. Our website design feature makes it possible for anyone to create a website featuring your selection of CBD brands in no time.
4. Attach pricing sheets if possible.
Approximately 55% of visitors will spend only 15 seconds on a website before they lose interest or continue browsing. With that being said, you should feed retailers with the information that they need in a bite-sized and comprehensible way.
One of the main things a retailer will want to know is pricing, since they must consider their budget and profit margins before they can make a purchase. Either have an online pricing sheet or downloadable PDF of all your available products and the prices for quantities. Something like this:
Thinking about becoming a CBD distributor? Learn about the opportunities to sell wholesale hemp products online.
Hemp Marketplace: How to Sell Your Hemp Products, Where and to Who
Home » Hemp Marketplace: How to Sell Your Hemp Products, Where and to Who
The U.S. CBD market is projected to reach $20 billion by 2022: That means new businesses are popping up everywhere to capitalize on the demand. With segments that range from Hemp biomass, to smokable flower, to hemp-derived CBD extracts, isolates and distillates—the CBD market offers diverse set of products to market and sell. The growth potential is uncapped, but it’s not without a few challenges.
Industrial hemp is now legal, but it’s strictly regulated as of the USDAs recent hemp interim rules. Moreover, industrial hemp’s legal status does not necessarily apply to hemp-derived CBD (More on that later). That said, the opportunities are still likely worth the risk. If you’re part of the budding hemp and CBD industry or are considering launching a business, you’ll want to understand the challenges as well as the best practices to successfully sell your products at the highest price in today’s market.
In this post –
Hemp CBD Biomass
Following the passage of the 2018 Farm Bill, the hemp biomass market grew exponentially. Unfortunately supply outpaced the demand and that has led to the recent slump in prices you see today. But aside from market fluctuations, there are still immense opportunities to grow and sell your hemp biomass. Ultimately the success you achieve will depend on the quality and safety of your plants as well as the buyers you work with and the deals that you make.
How does quality affect biomass price?
In order to boost the value of your hemp CBD biomass, consider the following:
– How much CBD does your hemp contain ? The more potent your harvest is, the more you can earn because pricing is directly dependent on the concentration of CBD per pound (measured on a dry weight basis).
– How was it harvested? Harvesting method is another factor that may influence the quality and price of your product. According to Industrial Hemp Farms hand-harvested plants may produce up to 5% more CBD vs machine harvests, which can destroy precious CBD-filled buds.
– How much moisture does it contain? When CBD biomass is not dry enough, it will result in a decreased wholesale price. Why? Hemp biomass price is determined by CBD content on a per pound basis and if a product contains too much moisture, it will be artificially heavier (and more expensive). Thus, the buyer will adjust the price to account for lower value of end product once it is cured.
– Is it free of contaminants? If your biomass contains any harmful toxins like mold or residual pesticides it may severely drop in value if it’s sellable at all. Your buyers may want proof that your biomass is 100% safe. That’s why it’s important to test with an accredited lab like ACS.
How do I sell hemp biomass?
The buyer model
As a CBD biomass producer you have a few markets to sell to including hemp farming companies like Phase 2 Extraction , that grow their own hemp, process it and sell it. You may also work with a CBD processing and extraction company whose sole job is to extract CBD and other cannabinoids to make refined oils and distillates. Finally, you might work with a broker , whose job it is to connect farmers to buyers.
Selling directly to buyers will ensure that you get the price you deserve from a partner whose quality you trust. Brokers can also be a great resource–especially if you’re new to the market– but working with a broker means that you’ll need to forfeit some of your profits to pay their commission. Moreover, you may find yourself working with a broker who can’t deliver the terms they promise. Alternatively, if you find a buyer to work with directly, you can negotiate terms such as price, lead time, and volume. Whoever you decide to sell to, the best idea is to secure payment up front so that there are no surprises later.
Another method to secure sale of your hemp biomass is to engage in hemp futures contracts, which are agreements between hemp companies and a seller to lock down pricing before the plants are harvested. This can be a beneficial business model to reduce your risk of producing plants without a buyer, which will allow you to forecast profits.
On the downside, when you sign a futures contract you lock in pricing, regardless of how the market changes. That means you may need to sell your hemp for less than its ultimate value. While contracts may seem secure, they still rely on the people who signed them. Therefore, if you’re a small to mid-sized operation, you’ll want to vet the company on the other side of the paperwork first.
Questions to consider:
– Does your contract prevent the company from backing out of the deal if they find a better one somewhere else?
– What happens to the contract terms if your crop tests for less than the expected CBD content?
– Do you have a legal team in place to litigate on your behalf if needed?
Hemp Field Profit Sharing
Hemp farm profit sharing is another potential source of income if you’re a biomass producer with limited cash flow. Industrial hemp seeds and clones can be extremely costly and prohibitive to your ability to expand production. Through profit sharing, you can find a buyer to supply funds for the materials and cultivation process. That buyer will then sell the harvest and split the percentage of profits with you. This helps eliminate the high barrier to entry and may be a great option, but you must also ensure that your business partner is trustworthy and can provide the final profits your business needs to thrive.
As of the 2018 Farm Bill it is legal to buy and sell hemp biomass across the country as long as it does not exceed the threshold of THC. According to the USDA’s recent rules , hemp must contain less than 0.3% total THC on a dry weight basis, which is defined by the following equation: TOTAL THC= (%THCA*.877) + %Delta9. The USDA requires that you test at least 15 days prior to harvest. If your crop is non-compliant, it is not eligible for sale and must be destroyed.
In order to legally sell your hemp CBD biomass and get the best price, you’ll need to provide proof of its potency and quality through accredited laboratory tests. ACS Laboratory is ISO17025 accredited and DEA certified with award winning accuracy. Contact us today to test your hemp biomass.
Smokable Hemp CBD Flower
Smokable hemp flower is only about 2% the CBD industry today, but according to Market Insider, it is also one of the fastest-growing segments with an explosive growth projection. As states are loosening restrictions on smokable flower, hemp dispensaries are popping everywhere across the nation. Companies are also selling smokaable flower directly to consumers online. There is a massive opportunity to join a fast-growing segment of the CBD market, but you must also understand the risks. Let’s review the best practices and legal landscape for selling smokable CBD Flower.
How do I sell smokable flower?
The dispensary model:
If you have a shelf ready smokable hemp product you may choose to sell to dispensaries via buyers or through distributors. Dispensaries can be an invaluable sales channel because when your products are on shelves at trusted dispensaries, the customers who visit the stores are more likely to trust your product as well. Every customer who visits the store can see, touch and learn more about your brand. This is also a great method to guarantee large volume orders, especially when you sell to dispensaries with several locations. When you work directly with dispensary buyers or distributors, you have the opportunity to negotiate contracts with minimum order requirements and request the price that your product warrants based on its quality.
The ecommerce model
You may also sell directly to consumers via online platforms or your own ecommerce website. This is a great option if you have the infrastructure in place, including the funds to hire a team to market your brand. Through online sales, you have the power to dictate the price point of your products. You also get to own your own customers and remarket to them to inspire future sales. When you sell online, you have unlimited growth potential, but you’re also competing in a vast landscape of hemp companies fighting for market share.
What are the challenges?
Online marketing for hemp CBD is perhaps the biggest challenge to the ecommerce model because giants like Google, Amazon and eBay do not allow advertising. Sales may also be a challenge, as you may not be able to process payments. So, if hemp is legal, why can’t you advertise and sell your smokable hemp CBD online?
Despite state level acceptance, on a federal level, the FDA has not investigated smokable hemp for use in consumer facing products.. That means smokable hemp sales is in seriously murky legal territory.
What can I do about it?
One method to help minimize risk is to understand and comply with your state’s rules and regulations for smokable hemp sales. You will want to ensure that you are only selling to customers within your state. Once you cross state lines, you may be at greater risk for product recalls or punitive actions. With regards to your digital marketing strategy, you may want to highlight the importance of terpenes and cannabinoids with less emphasis on the word “CBD.” This will ensure that you remain search engine friendly.
Hemp CBD Extracts (Oils, Isolates and Distillates)
When crude hemp oil undergoes distillation, it becomes refined hemp oil. Refined hemp oil breaks down into three categories of extracts: CBD full spectrum oil, CBD broad spectrum oil, and THC-free distillate. Extracts can be used for products ranging from sublingual tinctures to edibles, topicals and vape concentrates. When refined hemp oil is even further purified, it becomes a CBD isolate which contains 0% THC and up to 99.99% CBD.
As a whole, CBD extracts and their related products command the highest price point in the hemp market. Due to their purity and potency, CBD isolates will generally warrant the highest of all products, followed by THC-free distillates, broad spectrum, and finally full spectrum oils. But pricing is not necessarily a linear equation. If you successfully market your brand with beautiful packaging, known for quality products, you have more power to set a higher price point.
How do I sell my hemp CBD oils, extracts or isolates?
Like smokable flower, you may choose to sell CBD extracts in brick and mortar dispensaries(anchor text to above content) or via ecommerce platforms(anchor text to above content). But unlike smokable flower, you also have the opportunity to sell CBD extracts to local, regional and potentially national retail chains. From coffee shops, to yoga studios, gas stations, and health food stores, the opportunity to grow your brand is immense. For example, earlier this year CVS and Walgreens announced plans to carry products CBD products.
So, what are the challenges?
The FDA is still investigating(anchor text above) CBD to determine whether or not it may be safely sold and marketed as a food or dietary supplement product. . As such, hemp can only technically be sold for industrial purposes in applications like textiles, beauty creams and clothing for example. At the same time, the FDA is aware of the current consumer market and plans to publish rules related to its usage in the near future. But based on today’s lack of guidance, you must be extremely careful about how you market, label, and sell your smokable CBD product. You must also be aware of the risk for product recall if your hemp CBD extract does not comply with the future regulations.
Until the federal government provides greater guidance, you may need to get creative when labeling your product and be sure to follow the FDA’s established rules for food and supplements . To market your product online, consider an organic search strategy that utilizes keywords, which do not mention CBD specifically. You can also try paid advertising, but your account may get shut down. The process of marketing will require a bit of ingenuity and a lot of trial and error but may be well worth the effort.
Despite the legal challenges, the most important aspect of developing a successful hemp CBD brand is to create a high-quality product that will pass any scrutiny by regulators or consumers. If you want to stand out from the crowd, the key is to test your products with ISO Accredited, DEA Registered laboratories like ACS who can validate its safety and potency. You’ll want to be as transparent as possible so that your buyers understand the value of your product and customers trust its quality. Regardless of the hemp product you offer, you have channels to sell to and options to boost profits through a competitive quality edge.
At ACS Laboratory, we stay current with the entire spectrum of Hemp/CBD products from Soil to Oil as well as the compliant testing landscape so that we can better serve our customers. Contact us today to schedule a test.
ACS Laboratory in Tampa, FL – Hemp Marketplace: How to Sell Your Hemp Products, Where and to Who . We're an ISO17025 Certified laboratory dedicated to servicing the cannabis and hemp industries from cultivation through to MMTCs and recreational dispensaries.